Build a Better Business Model for Your Startup

October 19, 2021 | 7:00 pm - 8:30 pm ET | Online Webinar

Speaker Slides

Deep Tech Startups from Universities

Marc Sedam, Vice President for Technology Opportunities & Ventures, NYU Langone Health

Build a Better Business Model for Your Startup

Joe Raczka, Co-founder and Managing Partner at York IE

Build a Better Business Model

Oriana Papin-Zoghbi, CEO and Co-founder of AOA Dx

It’s been said that the success of a startup is 99% execution and 1% the idea. What are the components of execution to scale your startup? You need to create the product/service; however you also need to implement the business side. Developing a business model that defines how your company will operate is critical in terms of hiring, finance and legal setup, marketing and sales, operations, and customer success. You test your assumptions with data, make your decisions, implement and launch – with a pivot or two in the forecast!

Developing a business model for your startup deserves deep thought. We’ve assembled a panel of entrepreneurs and experts to share their experience and insights on this topic. Come join us!

Event Schedule

October 19, 2021
7:00 pm ET
ENET Chairperson's announcements
7:10 pm ET
eMinute Pitch
Up to 3 Startup pitches
7:25 pm ET
Expert Panel
4 expert speakers on the night’s topic
8:10 pm ET
Q & A
Moderator and Audience Q & A with the speakers
8:30 pm ET
Panelists will be available afterward for responses to individual questions.



Marc Sedam

Vice President for Technology Opportunities & Ventures, NYU Langone Health

Marc is responsible for promoting the commercialization of intellectual property derived from university‐wide research collaborations between NYU and industry partners. Prior to joining NYU, Marc served as the Vice Provost for Innovation and New Ventures at the University of New Hampshire where he was managing director of UNHInnovation; the Executive Director of the New Hampshire Innovation Research Center; the founding director of the ECenter; PI of UNH’s NSF I‐Corps Site; and has served on the boards of various UNH start‐ups and non‐profits. Sedam is the Immediate‐Past Chair of AUTM; served as Chair in 2020; spearheaded new partnerships between AUTM and the Federal Laboratory Consortium; the creation of AUTM’s EDI Committee; and assisted in building the framework of AUTM’s COVID‐19 Technology Guidelines. Sedam has a B.S. in biochemistry from the University of New Hampshire and an MBA from the University of North Carolina at Chapel Hill’s Kenan‐Flagler Business School with a focus on entrepreneurship and new ventures.

Oriana Papin Zoghbi

Oriana Papin-Zoghbi

CEO and Co-founder of AOA Dx

A Y Combinator and VC backed company currently developing the first liquid biopsy test for early detection of ovarian cancer. Oriana has global experience creating and leading teams and organizations, resulting in successful strategic exits. ​She brings a wealth of knowledge and expertise from women’s health startups, large life science companies, and a passion for entrepreneurship and solving problems that disproportionally affect women. Alongside her leadership qualities, Oriana has a proven technical record of creating market entry strategies and product launches in new markets alongside driving market share growth in existing diagnostic assay and instrument markets.  Oriana is responsible for building and leading the AOA team, fundraising, and developing and executing long-term strategies.

Joe Raczka

Joe Raczka

Co-founder and Managing Partner at York IE

Joe leads the firm’s strategic advisory and investment practice and is the Chief Operating Officer. Joe and his team lead and manage York IE’s investment pipeline, as well as produce and cultivate market intelligence and industry trend reports. Additionally, Joe works with entrepreneurs on corporate strategy, growth planning, fundraising, and monetization strategies, as well as M&A activities and strategic partnerships. Joe is an avid angel investor and startup advisor focused primarily on the SaaS and IaaS markets, bringing with him a solid network across the investment banking, market analyst, venture capital and private equity landscape.

Previously, Joe was the Vice President of Strategic Development at Oracle where he oversaw all of Oracle Cloud Infrastructure’s Market Intelligence, Product Strategy, and M&As, including leading the acquisition of Zenedge, a cloud-based, artificial intelligence-driven cybersecurity business. Joe joined Oracle through the Dyn acquisition. At Dyn, Joe was first Vice President of Finance, Dyn’s first formal finance hire, and then Vice President of Corporate Development where he raised $100 million of growth capital, participated, and led diligence in eight acquisitions, and led the strategic process and diligence that resulted in the strategic acquisition by Oracle.

Moderator & Organizers


Dave Hall

Founder & Managing Director, DLH Technology Advisors - Startup Strategy & Salesforce Consulting

Dave is Founder and CEO of DLH Technology Advisors. He is a startup & strategy Executive, Innovation Consultant, Advisory Board Member, Deep Tech Angel Investor, Connector, Evangelist and Speaker for growth companies looking to implement, optimize, and fund their Go-to-Market plan. Dave has been in the startup ecosystem for over 10 years, working as the CEO & Co-Founder of Kona DataSearch, an enterprise search solution for Dave is also a mentor at the University of New Hampshire’s I-Corps program as well as an executive committee member for ENET and SAMI.

Dave has taken his extensive background in Manufacturing, Professional Services, and ISV development background to offer consulting services for Startup Strategy, Startup Frameworks, Business Development, Startup Marketing, Go-to-Market Strategy, Executive Coaching and Startup Funding Channels. DLH works with CRM development services including Salesforce implementation, AppExchange App Development, and Admin Services for the entire Salesforce product line.

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