Disciplined Entrepreneurship: 24 Steps to a Successful Startup
March 4, 2025 | 7:00 pm - 8:30 pm ET | Lasell University Science and Technology Center, Newton MA USA
For food purposes, pre-registration is preferred, however, walk-ins are welcome to register at the door. Cash only.
Join MIT’s Bill Aulet for “Disciplined Entrepreneurship: 24 Steps to a Successful Startup” with the Boston ENET community!
Bill will provide a systematic overview of exactly how to create a successful startup using a detailed, sequential, but non-linear, integrated, and proven 24-step framework that any entrepreneur can apply immediately to improve his/her chances of entrepreneurial success. He will also explain: the reasons that new ventures fail; that entrepreneurship is not an art, but rather a craft that can be learned; and why the best idea or product is no assurance of winning at all.
These explanations are also included in Bill’s book, “Disciplined Entrepreneurship – Expanded & Updated” (2nd edition, c. 2024), which is perfect for aspiring startup founders and entrepreneurs within any organization. The 24 steps also provide an invaluable resource for anyone who has already begun the entrepreneurial journey and needs practical, hands-on tools to take his/her venture to the next level. Bill’s talk will also help you refine your strategy and provide insights for startup success.
Whether you are a first-time founder or looking to pivot your startup, don’t miss this opportunity to learn from Bill about his structured approach to create a clear pathway of disciplined entrepreneurship for a successful startup in 24 steps!
Speaker
Bill Aulet
Bill Aulet is the Ethernet Inventors Professor of the Practice of Entrepreneurship at MIT Sloan School of Management and Managing Director of the Martin Trust Center for MIT Entrepreneurship. The Trust Center’s mission is to provide a rigorous, practical, and integrated educational experience in innovation-driven entrepreneurship to MIT students. A committed educator, Bill has designed, created, and taught over 10 courses at MIT. He has developed programs such as the MIT Climate and Energy Prize, delta v summer accelerator, fuse micro-accelerator and the t=0 festival of entrepreneurship. His five online courses on MITx/edX have reached hundreds of thousands of students worldwide. One of the most exciting recent innovations is MIT Orbit, an AI platform that serves as a one-stop-shop for personalized entrepreneurial guidance. He was named Entrepreneurship Educator of the Year by USASBE in 2021 and recognized by the Deshpande Foundation in 2019 for advancing innovation and entrepreneurship in higher education. He has also received multiple teaching awards, including Favorite Professor from Poets & Quants. Prior to MIT, Bill spent 11 years at IBM and was featured in the movie Silicon Cowboys for his work on the IBM Personal Computer. He founded and led two companies, Cambridge Decision Dynamics and SensAble Technologies, and later led Viisage— all MIT spinouts. His books include Disciplined Entrepreneurship: 24 Steps to a Successful Startup and Disciplined Entrepreneurship Workbook. The former, an award-winning international bestseller, has been translated into over two dozen languages. The Expanded and Updated Version, released in 2024, became a US national best seller list for multiple weeks. He has appeared on numerous shows and podcasts including Squawk Box where he coined the term “spirit of a pirate and execution skills of a Navy SEAL.” Bill serves on the advisory board of AXA Venture Partners and is a member of the Board of Directors of Greentown Labs. He has also served on the board of XL Fleet and Mitek Systems. Bill lives in Cambridge, Massachusetts, with his wife of over 40 years. They have four grown sons and two grandchildren with more on the way. He is a former professional basketball player in England and won a gold medal at the 2023 U.S. National Senior Games. Bill holds a bachelor’s degree in engineering from Harvard University and a master’s degree from the MIT Sloan School of Management.
Moderator
Joe Poirier
Joe Poirier is an ex-Marine (avionics technician and embassy guard), and a mechanical engineer with 30 years of engineering experience in the aerospace and defense industry (Pratt & Whitney, ATK, and Raytheon). He holds a BS in mechanical engineering (UMass-Amherst), an MS in mechanical engineering (RPI), and an MBA (University of Delaware). Joe is a Massachusetts-licensed professional engineer and recently received a Massachusetts provisional teacher’s license for secondary mathematics. He is the author of the book: “Math with No Math: Unconventional Wisdom for the Capable, Perplexed, Incredulous, Curious, and Earnest High School Math Student” (c. 2023).
The venue for this event is Lasell University Science and Technology Center. Navigate to 11 Central Street in Newton MA. This will bring you to the parking lot of the Science and Technology Center. See the map below – park, go up the ramp on the right side of the building, at the top turn left and enter through the glass doors.
lasell parking
